Welcome to CPTPP.co.uk

The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) presents a transformative opportunity for UK food and drink manufacturers to expand into high-growth markets with reduced trade barriers. As the first European member of this bloc, the UK gains preferential access to 11 dynamic economies across Asia-Pacific and the Americas, offering tariff elimination, simplified customs procedures, and a competitive edge over non-member exporters. 

The key advantages for UK businesses, providing actionable insights on cost savings, market access, and long-term growth potential in CPTPP markets. 

What is the CPTPP?

The CPTPP is a free trade agreement between 11 countries: 

Canada, Mexico, Peru, Chile (Americas) 

Japan, Malaysia, Brunei, Singapore, Vietnam (Asia) 

Australia, New Zealand (Oceania) 

The UK’s accession in 2023 unlocks a combined market of £12 trillion GDP and over 500 million consumers, with significant benefits for food and drink exporters. 

Key Advantages for UK Food & Drink Exporters

Tariff Elimination on Many Food and Drink Exports

One of the most immediate benefits of CPTPP membership is the phased elimination of tariffs on key UK exports. This makes British products more competitive in markets where import costs were previously prohibitive. 

Cheese & Dairy: Japan will eliminate tariffs on cheddar cheese (currently up to 29.8%) over 15 years, while Canada removes duties on UK chocolate (previously 5-8%).  

Meat & Seafood: Vietnam will reduce tariffs on UK pork from 15% to 0%, and Malaysia will scrap duties on salmon (previously 10-15%). 

Beverages: UK whisky exports already enjoy zero tariffs in Canada, Mexico, and Peru, with further reductions in Japan and Malaysia. 

CPTPP countries have agreed to minimize non-tariff barriers, such as restrictive quotas and complex licensing requirements. This means: 

– Fewer export restrictions on UK meat, dairy, and processed foods. 

– More predictable market access, reducing uncertainty for exporters. 

Asia-Pacific is home to some of the fastest-growing consumer markets globally, with rising demand for premium, high-quality food and drink. 

– Japan & Singapore: Strong appetite for UK whisky, cheese, and specialty snacks. 

– Vietnam & Malaysia: Expanding middle class driving demand for British-branded tea, biscuits, and dairy. 

– Mexico & Chile: Growing interest in UK confectionery and beverages. 

EU and US exporters face higher tariffs in CPTPP markets, giving UK businesses a pricing edge. 

– Example: UK chocolate exporters to Canada now pay 0% tariff, while EU competitors still face 5-8%. 

The CPTPP standardizes trade documentation and digital processes, reducing delays at borders. Benefits include: 

– Faster clearance times for perishable goods like meat and dairy. 

– Lower administrative costs due to streamlined paperwork. 

With lower tariffs and fewer restrictions, UK producers can expand sales of: 

– Dairy: Cheese, butter, and cream to Japan and Mexico. 

– Meat: Pork, beef, and lamb to Vietnam and Canada. 

– Beverages: Whisky, gin, and premium soft drinks across CPTPP markets. 

The CPTPP includes legally binding dispute mechanisms, preventing sudden import bans or unfair technical barriers. This provides: 

– More stable trade conditions for UK exporters. 

– Greater confidence when entering new markets. 

As demand grows, CPTPP investors may fund UK processing facilities, farms, and innovation projects, boosting domestic production capacity. 

UK manufacturers can source ingredients (e.g., Canadian wheat, New Zealand dairy) at lower costs while still qualifying for CPTPP tariff benefits under cumulation rules. 

CPTPP members acknowledge UK food safety and quality standards, reducing the need for costly reformulations or additional certifications. 

Reducing reliance on the EU, UK exporters can spread risk and tap into new revenue streams across Asia-Pacific and the Americas. 

A single set of rules for CPTPP markets simplifies compliance, cutting costs for businesses selling to multiple countries. 

How UK Businesses Can Prepare for CPTPP Exports

  • Check Tariff Reductions: Use the UK Trade Tariff Tool  to identify savings.
  • Verify Rules of Origin: Ensure products meet CPTPP criteria for preferential rates.
  • Engage Local Distributors: Partner with in-market experts to navigate regulations. 
  • Leverage Government Support: Access grants via Department for Business & Trade (DBT) (https://www.great.gov.uk/). 

Additional Resources

Ready to explore CPTPP markets? Start planning your export strategy today!

Would you like further details on specific products or countries?

The entire export, shipping, warehousing & distribution process will be handled by Supply Chain Solution Ltd (Food & Drink Grade Logistics Specialists).

For any enquiries please email: trading@cptpp.co.uk

Global Trade news updates

  • Madagascar Launches Safeguard Investigation on Certain Types of Rice
    by WTO on September 3, 2026 at 12:00 am

    On 2 September 2026, Madagascar notified the WTO’s Committee on Safeguards that it had initiated on 31 August 2026 a safeguard investigation on imports of hulled rice, semi-whitened or whitened rice, polished or glazed, and broken rice.

  • Trade finance: how volatile financial conditions influence its availability and impact trade levels
    by WTO on September 3, 2026 at 12:00 am

    Global trade opens opportunities for economic growth. However, moving goods across borders, between exporters and importers, involves counterparty risk such as payment and liquidity risk. Trade finance facilitates trade by mitigating these risks.Using a new dataset, we find that volatile global financial conditions constrict the availability of trade finance, especially in emerging markets and developing countries. In addition, the level of development of local financial markets influences the supply of trade finance by global institutions.

  • Public Forum 2026 programme is now available
    by WTO on September 1, 2026 at 12:00 am

    This year’s Public Forum, entitled Powering the Future, will feature 113 sessions – with a focus on trade in services – from 15 to 17 September. Sessions are organized by WTO member governments, businesses, non-governmental organizations, academia and international organizations, with many sessions livestreamed on the WTO website.

  • Madagascar launches safeguard investigation on self-adhesive labels, packaging and certain other printed items
    by WTO on August 28, 2026 at 12:00 am

    On 28 August 2026, Madagascar notified the WTO’s Committee on Safeguards that it had initiated on 13 August 2026 a safeguard investigation on imports of self-adhesive labels, packaging and other printed items on paper, cardboard, plastics, textiles or other similar materials.

  • WTO members adopt panel report regarding EU duties on fatty acid from Indonesia
    by WTO on August 28, 2026 at 12:00 am

    At a meeting on 28 August of the Dispute Settlement Body (DSB), WTO members adopted a panel report regarding the European Union’s anti-dumping duties on imports of fatty acid from Indonesia.

  • Deadline to register for 2026 Public Forum is 21 August
    by WTO on August 18, 2026 at 12:00 am

    The deadline for online registration for this year’s in-person Public Forum, which will take place on 15, 16 and 17 September, is 21 August 2026 (23.59 CET). Late and onsite registrations will not be accepted.

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